Richard Liu is the founder and CEO of JD.com, the largest direct retailer in China. It is under his management that this company has moved from the bottom to the top. Liu is part of the elite tech entrepreneurs in China who have for the past two decades made this country a hub of e-commerce, mobile technology, and internet businesses.
The success that he has brought in the Chinese market can be felt by many other business organizations which are now enjoying the business solutions offered by JD.com. With over 300 million customers visiting the website, it is clear that this is by far the best retail business. You can find literally anything you want from a company.
Richard Liu identified that there was a huge pool of business opportunities in the e-commerce industry and it was untapped since many businesses that were doing e-commerce before JD.com came in were doing a shoddy work that ended up giving the e-commerce business in China a bad name.
Richard Liu decided that he would make a difference that would last for a long time. He decided to give the sector a new way of doing business. JD.com was involved only with genuine products that came with the right price. With this change, Richard Liu had captured the needs of the customers and JD.com would attain unprecedented growth over the next few years.
Richard Liu also believes that every business has a role to play in making the world a better place. JD.com has not been left behind in trying to give back to the people who have supported them a lot. Today, JD.com has numerous ongoing initiatives that are supposed to help the less fortunate in society. The JD Logistics department has embraced the idea of philanthropy by making it possible for people to give their donations to the poor. They also have many other initiatives such as the chicken program started in 2016 in Wuyi Province to reduce poverty in the region. Richard Liu is now ready to be counted among the businesses that have touched the lives of thousands of people positively.
Learn More: corporate.jd.com/liu-qiangdong-jd-ceo-about